As a Socially Responsible Real Estate Consultant, Michael Masters guides real estate professionals, builders, homebuyers and sellers, to reshape their personal and professional vision. This approach enables his clients to successfully thrive in the new real estate market for the 21st century.

Michael Masters is a socially responsible real estate broker selling real estate in Southern Oregon who has been working in the real estate industry for 28 years. Michael is also a homebuilder and developer in Southern Oregon and a consultant to homebuilders, developers, and real estate brokers worldwide.

With sales of over 1500 homes and properties, Michael is recognized as the top selling real estate agent in Grants Pass, Oregon. His business experience includes commercial and residential real estate sales in southern Oregon, as well as leasing, lot sales, new home sales and green home sales in Southern Oregon. His brokerage, ERA Prestige Homes, has closed over 10,000 real estate transactions.

When it comes to Grants Pass real estate, Michael Masters is the agent that home owners, investors, builders, developers, and banks with REO’s call to solve their real estate challenges in order to get results.

Through his socially responsible real estate approach, Michael and his clients have achieved amazing successes in the Grants Pass and Southern Oregon real estate market —successes usually only experienced in much larger market areas.

It is Michael’s socially responsible approach that makes him unique in the real estate business. Success is achieved when all parties in the transaction are winners. This includes the buyer, seller, agents, community, and the environment. All must be winners for success in a real estate transaction during these challenging times.

Recent events in the world economy have now shown the folly of pursuing pure profit at the expense of someone else or without regard to the greater consequences. It is now evident that all members of society pay the price for short-sighted approaches.

Michael Masters and his team of real estate professionals offer buyers and sellers a comprehensive marketing strategy encompassing leading edge, socially responsible and result-producing methods for selling real estate in today’s challenging real estate market. 

For builders and developers, Michael emphasizes consumer research around the latest buyer trends in new homes and neighborhoods. Michael’s research and experience reveal that green homes or green hybrid homes represent the best potential for future and present profit.

With the rapidly changing financial conditions of the global market, Michael believes green homes are the salvation of the building industry since green-type homes tend to be more energy efficient and environmentally friendly. They represent the challenge faced by American products as they strive to regain worldwide status by addressing the needs and demands of the consumer for green homes, products, and technology.

Michael Masters believes homes built in 2009 and beyond must be different in style, design and concept than those constructed during the housing bubble of the last decade.

With his Southern Oregon real estate showcase project, Summerfield Estates, Michael demonstrates that builders who move toward green construction and offer unique products attract buyers, even in the worst of economies. A vital element for success is to offer today’s customer’s greater value and economy for their increasingly socially responsible and green lifestyles.

Social responsibility and green real estate — whether in the Grants Pass or Southern Oregon real estate market, or in markets worldwide — is not a fad, but a new trend in the housing industry that will reinvent North America and the world markets.

Michael Masters offers consulting advice to those inside and outside his Southern Oregon real estate market area. He teaches and trains brokers, builders and developers in his approach to a socially responsible real estate sales system. As a speaker, he shares his philosophy by speaking to groups large and small throughout Oregon.

Michael’s outlook on the real estate business is both inspiring and entertaining. Grants Pass and Southern Oregon real estate has never been the same since Michael Masters appeared on the scene.